Nike Carlos Alcaraz Deal: Spanish Phenomenon Usurps Roger Federer and Rafael Nadal to Emerge as Tennis’ Biggest Name

“The era of Alcaraz has arrived.” Carlos AlcarazHis rapid rise to fame is no longer just news; it’s a phenomenon sweeping the world of tennis. The 21-year-old Spanish sensation has recently written his name into the tennis history books both on and off the court. With his victory over Alexander Zverev on Roland Garros, the Spanish Tennis star became the youngest player to win a grand slam on all three surfaces. As marketing partnerships anticipated, his latest deal expired Nike has left the tennis community with their jaws hanging open. A prodigy at 21, he’s gone legend Rafael Nadal And Roger Federer in the dust!

According to a Friday report from Relieved, the new deal with the sportswear giant is expected to pay him around $15 to $20 million per year over the next decade. But what’s more interesting is the fact, the company will also give it its own logo. This is a luxury previously only afforded to legends like Rafael Nadal and Roger Federer. While the exact terms of this agreement are not yet known, it will likely be extended until the mid-2030s. Meanwhile, this deal is also important because it is much more profitable than what was offered to Rafa and Roger.

Nike’s partnership with Rafa is very popular. The iconic raging bull logo on the tennis legend’s clothing is a trademark of Nike itself. However, despite the company’s long-standing relationship with the 38-year-old, he is only being paid $10 million per year, in 2022. Additionally, the personalized logo for Rafa was only given to him after he proved his mettle in the arena. at the age of 27 in 2013. Roger Federer also has a similar story to share.

Three years before the Swiss Maestro hung up his racket, he broke off his relationship with Nike, after pairing with Uniqlo. This was even criticized by a former Nike director who highlighted the differences Federer received from Nike and Uniqlo. “I would probably do the same thing if I were in the same boat. Who could possibly turn down a $30 million per year contract? But it should never have gotten to that point.He was reportedly handed a £7 million ($8.8 million) deal in 2018. The tennis great’s partnership with Nike dates back to 1994, but it took him 13 years to get his own logo in 2007, when he was 26.

Alcaraz, who previously wore Lotto apparel, has been sponsored by Nike since 2019. His previous contract with Nike was due to expire in 2025. Previously, Sinner Jannik has also received a similar deal from the company in 2022. With total earnings of $158 million over 10 years, Sinner’s deal makes him the face of men’s tennis, alongside Alcaraz. Meanwhile, Alcaraz continued to woo well-wishers after his victory.

Uncle Rafael Nadal praised Carlos Alcaraz and his composure

Carlos Alcaraz’s victory in the Roland Garros final was truly spectacular. He came back from 2 to 1 down to become the youngest player to win all three surfaces. However, Rafael Nadal’s uncle and tennis coach Toni Nadal has highlighted important factors that contributed to Carlitos’ victory.

Write for Paris, Toni said that Alexander Zverev faced defeat because of his anger. Zverev also made a similar claim when he said that the fifth set of the final could have ended “Another way” following a dispute over a phone call. For the unversed, the German had a break-back point in the deciding set at 1-2 and thought Alcaraz had committed a double fault. However, the referee ruled it out and said that Alcaraz’s second serve went in, not out. Zverev’s claim was later proven by Hawk-eye data as well.

However, Toni Nadal later praised Alcaraz and said that it was his composure that sparked his comeback. “Carlos faced it in the fourth set after a tough comeback without losing his composure, confidence and belief in victory,” He write. “Something only great champions can achieve. I extend my most sincere praise to Alcaraz.” Meanwhile, it will be interesting to see if the youngster can continue his career and win a medal at the Olympics, where he will partner Rafael Nadal in Paris.